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Chiara Morra

Turin, Italy

Illustration

Illustration | Motion/Animation | About
Two bottles hanging from a hanger, in the closet. The bottles look like hanging socks.
Agenda for Marketing Espresso
Agenda for Marketing Espresso - The Mayer city
Agenda for Marketing Espresso - cover of November city
Agenda for Marketing Espresso
hand with a scepter with money
red typewriter, ruled image of a man's head. My illustration was selected by American illustration winners AI42
Cover for The Parmigianer. Parma is a city in Italy. There is a stamp with a duck in the center.
Cover for The Milaneser, there are some people in the Arcimboldi's theater.
Head of the Chinese dragon.
Tail of the Chinese dragon
Hand with the Magi 8 Ball, the answer is a bottle of wine.
Portrait of Luigi Einaudi, the first President of Italy.
Two hands building a city with books
"Can't match expectations" is a little pun between fiammifero (in Italian), match, and the whole sentence that means failing to meet expectations. When the latter are not satisfied some of us go on TILT and burn out like a match.
Book review for "Faces in the dark" by Boileau-Narcejac. Client: La Stampa newspaper.
Cover for Il Sole 24 Ore newspaper - Leonardo da Vinci’s mother.
Book review for ′′The Way of Man" by Martin Buber
Cover for Popshot magazine - Dante King of hearts.
The Venezianer Issue 05 - El Gondolier.
Cover for the new Sugaru Miaki novel, based on the manga "I sold my life for ten thousand yen per year". Client: Mondadori
Book review for "Mouthful of Birds" by Samanta Schweblin. Client: La Stampa newspaper.
Cover for Il Sole 24 Ore "The painful notes of Beethoven's last period"
Book review for "Vatican Tabloid" by Pietro Caliceti. The Pope
NFT exclusively on With Foundation gallery. Strength, no. VIII among the major arcana.
Cover for Annual Reports about pasta. Client: FOOD magazine
"Nightcrawling" by Leila Mottley - heaven is paid for, hell is always free. An amazing book about the corruption, violence and racism.
Book review for "Happy Ending" by Isaac Rosa.
Food disorders. Fork, pasta, diet.
Book review for "A girl from another time" by Felicia Kingsley. Client: La Stampa newspaper.
Cohabitation is the balance between two worlds. Pitch for The New York Times.
Book review for “Run and Hide” by Pankaj Mishra. Client: La Stampa newspaper.
Cover about taste education: sweet and salty. Client: UPPA magazine.
Gold fork wrapped with green spaghetti
book, bee, rose, plant.
book worm, book
dog, poop, greyhound, book.
Illustration | Motion/Animation | About

Motion/Animation

Interland : be internet awesome project
Client: Google
Agency: We are social
Cannes 2023 to celebrate TFL's 15th anniversary
Client: The National Museum of Cinema | TFL

​​Simple yet direct.

​Less is Morra!
​
​​I do Illustration for magazines, books, toys and people.
​

about Chiara

Illustration | Motion/Animation | About
Bio:
Chiara Morra is an Italian freelance illustrator, who is characterized by the use of conceptual images: simple yet incisive. Geometric, vector shapes and minimalist palettes crown the motto "Less is Morra"!

She designs for magazines, books, companies and people.
In the corporate sector she has worked with clients such as Google, Save The Children, Lavazza, Siram Veolia, Giochi Preziosi and Grom.

In the publishing industry she has collaborated with organizations such as STAT, ProPublica, Popshot, OnOffice, La Stampa, Internazionale, Il Sole 24 Ore and Mondadori.

She selected for Annual AI, AOI-World Illustration Awards, American Illustration and 3x3 Annual.
Selected Clients:
Google • Save the Children •​ Unilever • ​GROM • IED • Siram Veolia • Arjowiggins • Comau Robotics • Diasorin • Fuchs • Sereco • Arci  • MUBA  • FOOD • Battaglio • Dimann​ • Lavazza • Unieuro • Polizia di Stato • Marketing Espresso • AIC • Mattioli • Galmi • Museo del Cinema • Torino Film Fest • Lago Film Fest • Altro Consumo • Netherlands Consulate General in San Francisco • Borsalino • Casa U.G.I • Guido Gobino • PDB crowdfunding • The New York Times • STAT • ProPublica • The Wall Street Journal • WWD • Popshot​ • Anorak • Mondadori • Donna Moderna • Course Hero • La Feltrinelli • Gribaudo • Internazionale Kids • OnOffice • Uppa • La Stampa • Il Sole 24 Ore • Il Corriere della Sera • CT Christianity Today • Uppa • The Wire China • Zeit Leo • Quid+ • Leggere: tutti • Valori • Pubcoder • Collater.al • Giochi Preziosi • Compagnia di San Paolo • ToDream • 45Nord • Italian Police State • Unieuro
INterview with Chiara Morra:
​What's your story? Where are you from?
Hi! I'm Chiara Morra and I come from Italy, I live and work in Turin. I design for magazines, books, companies and above all people: because behind every commission there is an idea, a vision to be translated. I love telling and suggesting stories through as few signs and colors as possible.​

Tell us about your aesthetic.
I look for simple and gentle lines, few warm colours and dreamy characters: the red cheeks are like a mark, they communicate more than words. When I was baby I believed that there was life in everything, and for this, I draw faces on objects too. After all, an illustration can be also everything that is not seen, with eyes wide open.

What is your favorite medium and why?
Definitely digital illustration, my love is unconditional towards Illustrator. I think I got very fond of digital colouring because when I started my studies it was the technique that was criticised the most. So I decided, on the contrary, to extrapolate all the most positive aspects and make them mine. Indeed it is extremely fast, versatile and above all, it is always possible to go back. 

What is your artistic process like
I start by reading: I find out about the topic to be represented. Then instinctively I start to write related words or images, when I visualize ideas in the sea of voices I start to draw. Once in pencil, now on iPad, I then transfer the sketch to Illustrator and redraw everything to better define the geometric shapes. Finally I prepare a limited color palette: maximum 5 colours. My motto is “Less is Morra”.​

Who and/or what inspires your work?
The curiosity of every day: from books to movies, to people, to animals, too small common objects. For me there is a sort of cosmic pantheism of ideas: from everything can be born something.

What role does art play in your life? How does it change the way you view the world?
It's all for me. It represented, in some very dark years of my life, the only reason to live. It’s a daily therapy to better understand yourself and the others.

Where did you study?
I majored in Illustration and Communication Arts at IED (Institute European of Design) in Turin, thanks to a scholarship. 

Where do you see yourself in five years?
I would like to build a career as a professional illustrator. Growing up as an illustrator to become better and better, I still have a lot to learn. And travel more!

What about in ten?
To reach the peak of my professional career, I would like to link the illustration to the world of animation and/or industrial design. Why not, maybe create a personal brand? Or join a team to make an animated short? We'll see!

What do you hope to achieve with your art?
I hope to be able to move as many people as possible. If possible sensitise them to important topics. Illustration is a channel to convey what words can not say, what it transmits is invisible but sensitive. This is the magic!

Now, tell us a little more about you as a person: what is your favourite food?
Like a good Italian and a lover of savoury foods. The pizza of course, full of fresh seasonal vegetables. 

Favorite book?
It is impossible to choose, every week I start a new one and every time I’m amazed by something different. I would like to mention the first book that I've ever had, which marked and influenced my work a lot: "The new ABC” illustrated by Oda Taro. It’s no coincidence that It’s super flat and minimal, which has two super cute pandas as mascots.

Favorite genre of music?
I listen to everything, from jazz to metal but, when I work I prefer indie rock or electronic.

What are your hobbies?
Surely cooking, I spend a lot of time experimenting and preparing jams with the fruits of my trees. I’m vegan so I cook without ingredients of animal origin, but I can assure you that my mayonnaise would deceive even the best palates. I love the correlation between culinary art and illustration: every day you can create something new, always starting from pre-existing ingredients.

If you weren't an artist, what would you be?
I don’t know, maybe if I had received the letter from Hogwarts, yes, I could have become an excellent witch!

Interview from http://www.ballpitmag.com/portfolio/chiaramorra
Providing the most professional and talented illustrators in the world for over thirty years.
Salzman International illustration representatives | artist agency
​​​Richard Salzman
​Artists' Representative​​​

+1.707.822.5500


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